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Triwill Group

Canada / Global

Marketing Tech Lead, B2B Automation & AI Stack

Job Description

Lyft is seeking a Marketing Technology Lead to own Lyft's B2B marketing tech stack, including marketing automation, content/web, lead routing, data enrichment, and attribution. You will design solutions, own the architecture, and align with Marketing Operations, Sales Operations, Data, Privacy, Legal, and more to translate business needs into durable systems. This is a hands-on leadership role focusing on scalable, AI-enhanced marketing tech.

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