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Valsoft Corp

, , Canada / Global

GTM Engineer

Job Description

Who we are

Manos Software Group is part of Valsoft Corporation, a long-term investor in vertical market software businesses. Valsoftacquiresandoperatessoftware companies with a permanent ownership mindset, emphasizing autonomy, disciplined growth, and long-term value creation.

We are strengthening our go-to-market infrastructure to support scalable revenue growth across our operating companies. This role will play a critical part in building the systems and automation that power that growth.

About the Role

The GTM Engineer owns and builds the technical foundation of Manos’ revenue engine.

This is a hands‑on systems builder role at the intersection of Sales, Marketing, Data, and Automation. You will design, implement, and optimize the infrastructure that drives pipeline generation, lifecycle management, attribution, and revenue intelligence.

You will work closely with leadership and commercial teams to improve pipeline velocity, conversion efficiency, and scalable growth execution.

Key Responsibilities

Own and optimize CRM architecture (HubSpot preferred)

Design lifecycle stages, pipeline structures, and attribution logic

Build and maintain automated workflows for routing, scoring, nurturing, and lifecycle progression

Ensure data integrity, cleanliness, and reporting accuracy

Document scalable GTM systems and processes

Automation & Infrastructure

Implement automation across marketing and sales systems

Connect tools via APIs, webhooks, Zapier/Make, or native integrations

Build and maintain outbound infrastructure (domains, sending systems, sequencing tools)

Manage enrichment and prospecting platforms

Improve deliverability and technical performance

Data & Analytics

Build dashboards for pipeline health, funnel performance, CAC, LTV, and conversion metrics

Develop attribution models to measure channel impact

Analyze GTM experiments and provide structured insights

Support forecasting and revenue planning

Growth & Experimentation

Run and instrument outbound experiments (ICP testing, segmentation, messaging)

Identify funnel bottlenecks and implement systematic improvements

Continuously optimize acquisition and conversion performance

Cross-Functional Impact

Partner with Sales and Marketing to improve revenue efficiency

Support expansion and new market initiatives

Deliver structured reporting and strategic insights to leadership

Qualifications

2-5+ years in RevOps, Growth Engineering, Sales Operations, or similar

Strong hands‑on experience with HubSpot (preferred) or Salesforce

Experience in B2B SaaS revenue environments

Familiarity with marketing automation and outbound systems

Exposure to APIs and system integrations

Technical Skills

CRM configuration and workflow automation

Data enrichment and segmentation

Funnel reporting and attribution modeling

SQL or advanced spreadsheet modeling

Experience with tools such as HubSpot, Apollo/ZoomInfo, Clay, Zapier/Make, Outreach/Salesloft, GA4

Personal Attributes

Systems thinker with strong analytical rigor

Builder mindset; comfortable creating infrastructure from scratch

Detail-oriented with high standards for data accuracy

Operates with ownership and accountability

Fluent in English (written and verbal)

Legally authorized to work in Canada

What Success Looks Like

Within 90 Days

Clean, scalable CRM architecture implemented

Automated lifecycle and routing workflows operational

Clear funnel and revenue dashboards established

Initial GTM experiments running consistently

Within 6 Months

Measurable improvements in pipeline velocity and conversion rates

Clear attribution visibility across channels

Fully optimized outbound and inbound infrastructure

Scalable systems supporting sustained revenue growth

Ready to join a collaborative and high-performing team where you can directly impact acquisition strategy and long-term value creation?

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