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Puffy

Vancouver / Global

Data-Driven E-Commerce Optimization Leader

Job Description

Lead conversion optimization strategies at Puffy as the Senior CRO Manager. Tap into your expertise to elevate performance across a $1B brand's e-commerce platform.

This pivotal role involves taking ownership of all facets of conversion optimization for a site with substantial traffic and advertising spend. You’ll collaborate with a specialized analytics team to rigorously analyze data, develop hypotheses, and execute conversion strategies through rigorous testing. If you're passionate about rapid learning and high-stakes decision-making, this is your chance.

Key Responsibilities:

• Identify and address conversion bottlenecks using analytical tools

• Design high-impact A/B tests and analyze results for strategies

• Work directly with creative teams to enhance user experience

• Develop and refine the optimization framework for scale

• Present actionable insights to C-suite executives

Requirements:

• 5+ years in CRO within an e-commerce context

• Advanced skills in GA4 and analytics visualization

• Expertise in conducting A/B tests with actionable outcomes

• Strong grasp of UX principles and conversion tactics

• Exceptional writing skills for clear communication of findings

Amplify your career while making a significant impact at Puffy.

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